🦌 Logo and visual identity for a new beer brand
Launching a new Belgian beer brand? Then you need more than just a pretty label. You want a brand that sticks, stands out on the shelf, and feels perfect down to the smallest detail. For this brewery, we started from two strong contrasts: the hyper-modern production process and the rich, local history of playful rebellion. This combination became the brand’s DNA.
Comith translated that story into a powerful visual identity. We chose a deer as a symbol, as a nod to the region’s hunting heritage, and crafted it into a sleek logo. And because rebellion is in the details, we tilted the logo on the glass by 45 degrees. Not just any deer, but one that is drinking. Or toasting. Or both.
From logo to color palette, from typography to tone of voice: we developed a complete corporate identity and clear brand guidelines, ready for every touchpoint.
As a result, the new beer gained not only character but also a recognizable face.
